IOTOD Conference satellite symposium support

Objectives

The Camurus-sponsored workshop sought to raise awareness amongst primary and secondary care healthcare professionals on how to ensure continuity of care in opioid dependence and the use of Buvidal in the prison system in Europe.

Our approach

Utilising Cogora’s virtual event platform, HCP Connect^TM, we organised a 45-minute symposium offering delegates three expert international speakers, from the UK, Belgium and France. Each expert speaker explained how Buprenorphine is used in their prison including patient case studies, before concluding with a joint live Q&A session.

To promote registrations to the symposium, we targeted our engaged community of healthcare professionals via a variety of digital tactics across our primary and secondary care media brands.

The symposium was recorded and made available on-demand for 30 days post-event on the IOTOD website, allowing our audience the opportunity to access the session at their convenience.

Outcome

• 92% of delegates rated the speakers as good or excellent
• 87% considered the overall quality and relevance good or excellent
• 76% of attendees made commitments to change
• 280 delegate views

The sponsored session generated over 280 live and on-demand views from addiction specialists/practitioners, advanced nurse practitioners/nurses, pharmacists, and GPs/family doctors.  Feedback from our delegates has been very positive.

76% of attendees made commitments to change following the event. Delegates will be reminded of these commitments three months after the conference, and six months after the conference, they will be surveyed to measure whether these commitments have been implemented.

“Once again it was a fantastic conference from your organisation, the presentations and the speakers.” – IOTOD 2022 delegate

“A great conference. Loads of information and education. Well organised. Great content, speakers and training. Congratulations. Look forward to IOTOD2023.” – IOTOD 2022 delegate