Flu wars

Press Release

The cover feature of The Pharmacist’s December issue explores the beginning of the flu rivalry between GPs and pharmacists, its causes, the measures each profession will go to in order to attract patients and – crucially – what can be done to overcome it.

Rivalry between pharmacists and GPs is now just as perennial as the flu. Each year, both sectors battle for the same cohort of patients to vaccinate against the illness in their flu vaccination services – and the turf war is becoming ugly.

The issue also looks back over some of the biggest pharmacy news stories from 2018 and examined why they were so important. From the decriminalisation of inadvertent dispensing errors to the latest community pharmacy funding contract, our team rakes back over these huge stories and questions what 2019 will have in store for the sector.

The issue also included information on the next part of the brand’s war against stock shortages and clinical articles on diagnosing skin complaints, helping patients cut down on their alcohol intake and a masterclass on setting up a weight management service.