We are pleased to announce that Cogora and PCM Scientific, our independent medical education division, have been nominated at the 2017 Pharmaceutical Market Excellence Awards (PMEA).
Both medical-education programmes the Primary Care Respiratory Academy (PCRA) and the PCM Scientific programme, ‘CORE: Hand-in-hand in heart failure’ have been nominated in the ‘Excellence in Healthcare Professional Education and Support Programmes’ category. The category recognises initiatives that have made a significant difference to healthcare professionals and, in turn, led to enhanced patient healthcare, while at the same time achieving business objectives.
Plus, CORE was also chosen to be a finalist in the ‘Excellence in Collaboration and Partnerships' category.
Primary Care Respiratory Academy
The Primary Care Respiratory Society UK, a professional society for healthcare professionals with an interest in respiratory care in a primary or community care setting, entered a strategic educational partnership with Cogora to improve respiratory education, as well as raise the society’s profile among the wider primary care sector.
This unique partnership led to the creation of the PCRA, which combined KOL-led educational events with an online education platform, offered to primary care healthcare professionals through Cogora’s community and brands.
The programme was funded by Pfizer (on behalf of the Novartis-Pfizer Alliance).
CORE: Hand-in-hand in heart failure
The CORE programme, supported by funding from Novartis Pharma AG, was established to meet the European Society of Cardiology’s call for multidisciplinary programmes to encourage an integrated approach and to reach the expected standards of care for patients with heart failure.
PCM Scientific is a provider of CME programmes that not only reach broad, global audiences but deliver meaningful, measurable and sustainable impact on professional behaviours and patient care.
CORE is supported by funding from Novartis Pharma AG. All educational content and materials are created by the CORE Steering Committee in collaboration with PCM Scientific, the medical education company acting as secretariat. The financial supporter has had no involvement in the creation or development of the educational content.
The awards will take place on 15th November 2017.