We were able to generate high quality GP practice manager leads for Wesleyan financial services.

We were able to generate high quality GP practice manager leads for Wesleyan financial services.
Cogora was approached by Wesleyan to deliver a lead generation campaign to our highly engaged community of over 8,000 practice managers across the UK. The goal was to secure appointments to gain a better understanding of recent pension changes.
Cogora offers clients the opportunity to gain a direct connection with its community of practice managers through our Management in Practice brand.
To open a dialogue and generate high quality leads, bespoke emails were sent out to our audience as part of a lead generation campaign.
Individuals were prompted to complete a short contact form to learn more about the NHS Pension Scheme from Wesleyan’s specialist Financial Consultants. Leads had to conform to a pre-agreed list of target customers by title and role remit, provided by the client.
Giving customers the opportunity to request a face-to-save meeting resulted in the target number of leads being delivered to the client for follow-up.